Account Manager Cover Letter & Writing Guide

Account management is a high-stakes field that requires professionals who can optimally balance finances and client relationships. As one such expert, you know the importance of first impressions and minute details. The same things are vital when hunting for a job. You want an account manager cover letter that conveys valuable information and grabs attention.

But how do you write a document that’s supposed to impress hiring managers and demonstrate your competence in a few brief paragraphs? More importantly, how do you stand out from the crowd of other account managers who are after the same job as you are?

We’ve prepared a comprehensive guide that will explain everything from how to format your account manager cover letter and what sections to include to what tips and tricks to utilize to get ahead of the competition. Without further ado, let’s jump right in!

What is the Ideal Format to Use for an Account Manager Cover Letter?

The ideal format to use for an account manager cover letter is the one that makes your document look clean and professional while being easy to read. Typically, you can follow the format of a business letter to achieve that goal.

Firstly, you want to organize the sections of your cover letter in a way that optimally conveys information about you and gives hiring managers what they want to see when they want it.

The section arrangement goes like this:

On top of the proper organization of information in your account manager cover letter, you also want to create a visually appealing document. When it comes to the layout of your cover letter, “less is more” is the general rule to follow.

The rules and guidelines stay the same whether you’re writing an entry-level account manager cover letter or one for a senior position, and these are:

Account Manager Cover Letter Outline

Now that we have covered the basics of formatting, let’s move on to learn how to write the specific sections of your cover letter. To help you better understand what we’ll be talking about, here’s a concise visual overview:

#1. Heading

A cover letter heading is the place for contact information and date of writing. You should start with your details and include the following:

After that, you want to date the letter before including the addressee’s contact information.

Here’s what that looks like in practice:

#2. Greeting

A polite greeting is a universal way of starting a cover letter. A simple “Dear” followed by the reader’s name will do the trick.

The real catch here is researching the company and finding out the name of the hiring manager who is going to read your letter. You don’t want to go with generic openings like “Dear Sir or Madam” or “To Whom It May Concern.”

By addressing the reader by their name (or, at least, their title), you’re creating a personalized experience, building rapport, and setting yourself apart from the competition.

Here's an example:

#3. Introduction

An introduction should be brief—one paragraph long—and written to grab attention and persuade the hiring manager to keep reading. Here are the details that you should include:

Let’s see that in an example:

#4. Skills, Qualifications, & Experiences

The central portion of your account manager cover letter is its biggest selling point, and it should be about your key skills, qualifications, and experiences. This is the part where you go all in on your biggest strengths and give hiring managers a brief overview of your professional career in 1–3 paragraphs.

Your main goal here is to talk about those abilities and accomplishments that are relevant to the job that you’re applying for. Account managers can take on many different roles within the organization. A technical account manager cover letter should have vastly different information than a sales account manager cover letter.

That’s why you want to look into the company and carefully read the job ad to determine what specific account manager skills employers are looking for. Here’s an example:

#5. Reasons for Applying

An easy way to set yourself apart from the rest of the candidates is to show genuine interest in the position that you’re applying for. Mention something specific about the company or their work that motivates you to join them.

That will signal to the hiring managers that you’re already invested in their organization, familiar with their efforts, and far more likely to fit in with the team than other job seekers.

Here’s a good example:

#6. Call to Action

The purpose of a call to action at the end of your account manager cover letter is to elicit a response from the hiring manager. You want to capitalize on the strong first impression that you’ve left the reader with by suggesting they called you over for an interview, checked out your account manager resume, or more.

Here’s how you can write this bit:

#7. Conclusion & Sign-Off

A polite closing with a sign-off is the perfect way to conclude your account manager cover letter.

Here’s an example:

Account Manager Cover Letter Example

Use this example

3 Best Tips for Crafting an Expert Account Manager Cover Letter

Let’s wrap it up with three expert tips that will help you turn your cover letter from good to perfect:

Final Thoughts

A well-written cover letter represents the perfect blend of your most valuable qualities, motivation, and personality. As a numbers-oriented professional, don’t forget their value in quantifying your accomplishments, both when writing a resume and a cover letter.

On the other hand, don’t get lost in statistics, and let a bit of your personal character shine through. Show the potential employer that you’re not just someone who can help elevate their business but also an engaging individual who will fit in with their team. You’ll get that interview in no time!